I’m Just Browsing If you’re part of the 45% of people browsing the web using Google Chrome, then you might be interested to know that Google will soon start displaying the www. at the start of web addresses again. Temporarily at least. But why was it hidden in the first place? World Wide Web If …
SEO
Multi-Language Sites and SEO
Rosetta Stone America has always been a melting pot of cultures and different nationalities and with the internet and reduced transportation costs, the world has become smaller. Because of this, you might be considering offering your website in multiple different languages. So, if you’re thinking of adding a Spanish, or Chinese, version of your site, …
SEO Ranking In Multiple Languages
Esperanto SEO The more people understand SEO, the more difficult competition there is. While 10 years ago having some focused keywords might have been enough to drag your page to the top of Google’s first page, now you need optimized pages, a good mobile site, quick page loading times and much more. So, you should …
The Changing Face of Online Video
Lights, Camera, Action! As consumers are becoming lazier video is becoming more popular as a quick content method. With attention spans on a downward spiral, the need to grab someone’s attention is becoming more and more urgent. Because of this many companies are turning towards video. A well placed auto-playing video can pull a user …
SEO Image Optimization
Making the Most of Your Videos & Images Engaging content is more than just words on a screen. Images and video play an important role in keeping a reader entertained as well as add to your message. But you can’t just upload any old picture, or video, and hope it keeps someone on your page …
7 Content Marketing Tips
98% of Marketers Create Content According to a recent study 93% of Marketers now carry out some kind of content marketing. But only 42% of those marketers actually think that they do it well. As we create our own content, and help clients create their content, we see numerous places where marketers can improve the …
A Guide to Mobile User Experience
Having valuable content and a good page design is great, but if your forms aren’t easy to fill in on mobile, you’re wasting your time. The same goes for your calls to action (CTAs). They need to be easy to see and click.
Types of Downloadable Content
Following on from our recent blog post on gated content, today we’re going to look at the types of downloadable content you might want to put behind a gate.
Ranking for How To Searches on the SERP
As Google continues to improve the information that is available on the search engine results page you will notice more and more integrated content coming above the top results on the SERP. One example is the “People Also Ask” section, where Google will provide selected questions and answers that the user can read without needing to leave Google. One part of this is Google’s “How-to” section. Find out how to make it more likely your content shows up in the How-to section.
More Than Meets the Eye: Create An Infographic
We’ve all heard not to judge a book by its cover and, while that’s great for people and pets, it doesn’t necessarily apply to choosing a wedding dress or even a dozen eggs. I’m pretty sure that the outside of a greenish-black egg will give you impressions of what is inside. The same goes for driving views to your website. A flat, text-heavy page is about as inviting as a toaster instruction manual. Despite how much you know, people will resist reading it without a visual break, so why not try to make things a bit more visually pleasing with an infographic.