Most businesses are on social media. Industry leaders realized quite a while ago that social media is absolutely necessary in marketing campaigns. The problem is that every single platform takes something more dear than money — time. Each platform takes dedication to set up and then more time to grow a social media audience. It’s important that you don’t waste time and effort in setting up accounts on social media platforms that won’t help you.
Facebook for SEO
Does A Facebook Profile Boost Visibility Which of the above images would you pick if you had to choose the effect Facebook has on your SEO? Social media popularity and SEO are very different things. Typically SEO is seen as something that every company has to do. Social media is still trying to justify itself, showing […]
Social Media In 7 Steps
Many small businesses start and then stop because it’s time-consuming and often awkward, especially at the beginning. As with any marketing endeavor, determine why it’s part of your digital mix and set realistic goals. Here are a few tips to get started and avoid embarrassing mistakes.
Instagram For SEO
Instagram is great for taking pictures of your dinner. Or adding a filter to make it look like you caught the sun while you were on holiday. But does it help your business? Here we’ll explain how to use Instagram for SEO optimization.
Optimizing LinkedIn for Your Business
LinkedIn is the most often neglected social network when it comes to businesses, but if you’re a B2B business then you can’t afford to ignore your LinkedIn profile. Building a robust LinkedIn profile can be a great tool for sending visitors to your website and for keeping in touch with existing customers. So take a look at these tips on how to make the most from the professional social network by optimizing LinkedIn.
Privacy Policies: What Do They Mean To You?
Privacy policies have changed drastically in the past few decades. My idea of privacy as a teen differs from my parents. I hear “Hunny, don’t put your school’s name on Facebook” or “Don’t add people you don’t know!” It’s undoubtedly decent advice, but does it really mean much to me? Not really.
5 Tips to Write Great Social Media Content
Being a Socialite Social media can be a powerful tool for businesses… when done right. Whether you write your own social media content or delegate it to another company, you want to make the most of this online marketing powerhouse. So before you hit send on your next social media post, here are five helpful […]
Why Social Shouldn’t Be An Afterthought in 2018
Social media is often seen as a necessary evil by a lot of businesses. While some types of company flourish on social, others just do it to make sure they’re ticking the box. But in 2018 the signs are that this ‘lip service’ approach is going to have to change. Because in 2018 social is moving front and center.
Instagram Optimization 101
If you want to create an Instagram account for your business you need to read our tips on Instagram optimization. Find out how to become a meme lord now.
Purchasing Social Media Followers
Why It’s a No No Imagine monitoring your online presence and noticing that your competition’s Twitter is abuzz with replies from other users? Or that their content on Pinterest is being repined faster than you can refresh the page? Or their Instagram has just hit 100k followers! If your focus is on numbers, you might […]