If raising your visibility in organic search is one of your digital marketing goals, then building a website chock full of quality links (incoming, between pages, and to outside resources) is on your to-do list. And you’ll need link building tools to help you get there.
Links
Outbound Links: Is There A Limit?
Guide to Spreading Link Love Outbound links, especially quality ones, can share your website’s “Google Juice.” In this post we’ll explain if there’s an optimal number of outbound links that should be on a web page or blog post. And since we’re in the holiday spirit, we’ll also explain why links to your website can …
Unnatural Links Impact to Rankings
Unnatural links get your website into SEO trouble. Google has really cracked down on this form of Webspam. In this post I’ll explain Google’s definition and the difference between a manual versus target action and what it means for your website’s SEO rankings. What Are Unnatural Links? In Webmaster Tools, unnatural links are described as …
Comment Link Spam: Bad SEO
If you’ve got a blog, then you’re probably getting comment link spam. Matt Cutts released a video this week talking about this very issue. I’ll explain what it is and how to make sure you’re not using this bad SEO strategy. Lastly, and for a few laughs, I’ll share a few of our favorite spammiest …
SEO Link Building Tactic Devalued
If SEO Link Building is part of your online marketing strategy, beware of a tactic recently devalued by Google. Specifically, they are asking for no-follow links included in distributed press releases. Google has deemed that press release distribution for SEO benefit is like a paid link. Since you pay for the distribution, you’re paying for the link. …
NoFollow Links for Widgets
Weak SEO Links for Widgets & Infographics NoFollow links can be a powerful SEO tool. When they are done right, that is. I know this sounds counter intuitive, so let me explain. An ill-positioned link can hurt SEO rankings. Hence there are specific situations when NoFollow links are most appropriate. NoFollow Links & Sage Advice …
Disavow Links Tool Now Available
As many of you know, I’m a staunch White Hat SEO practitioner. Anything else in my mind is cheating. So imagine my excitement when Google announced this week they launched a Disavow Links Tool. Let me explain. Some Black Hatters try to sabotage their competition, pushing down their SEO rankings by some pretty sneaky… and in …
SEO Link Love or Landmine?
There are some interesting developments about SEO links also known as inbound links. In Google’s official blog on Friday, Matt Cutts talked about notifications that have been sent via Webmaster Tools. Basically his cautionary message stays true to the theme we continue to share on this blog. If you’re using Grey Hat techniques, it’s time …
Link Building: An SEO Power Tool Part 3
Number 3 of a multi-part series about link building. Just tuning in? Then check out Part 1 to learn how link building is part of SEO ranking and Part 2 for tips in managing your website’s links. Now, let’s talk about common mistakes that will lose valuable SEO equity. Buying & Exchanging Links Are a …
Link Building: An SEO Power Tool Part 2
In Link Building Part 1 we explained what good link building is. Now, let’s move on to how to gather and manage your website’s links. Managing Your Link Building Efforts A backlink is another term for an incoming or inbound link. You — or your webmaster — will want to measure and manage your inbound …