Instagram is great for taking pictures of your dinner. Or adding a filter to make it look like you caught the sun while you were on holiday. But does it help your business? Here we’ll explain how to use Instagram for SEO optimization.
Social Media
Building Relationships With Industry Influencers
Having your content shared, or your product promoted, by an industry influencer can be a great way to get your business exposure. If you haven’t read it already, check out part 1 of our blog series on how to work with influencers to get your business more customers. Today we’re going to be talking about how to build a relationship with influencers so they share your content.
Influence Your Industries Influencers
As the old quote goes; “It’s not what you know, it’s who you know”. Well, in 2018 this is still as accurate as ever. You’ve probably noticed that if your company posts something on any of the social networks it only gets a few likes, and minimal interaction, then you’ll look at the most recent Twitter, or LinkedIn, post from one of your industries’ ‘celebrities’ and see it’s got hundreds of thousands of likes and shares. So what gives? Is your content crap while theirs is great?
Optimizing LinkedIn for Your Business
LinkedIn is the most often neglected social network when it comes to businesses, but if you’re a B2B business then you can’t afford to ignore your LinkedIn profile. Building a robust LinkedIn profile can be a great tool for sending visitors to your website and for keeping in touch with existing customers. So take a look at these tips on how to make the most from the professional social network by optimizing LinkedIn.
Privacy Policies: What Do They Mean To You?
Privacy policies have changed drastically in the past few decades. My idea of privacy as a teen differs from my parents. I hear “Hunny, don’t put your school’s name on Facebook” or “Don’t add people you don’t know!” It’s undoubtedly decent advice, but does it really mean much to me? Not really.
5 Tips to Write Great Social Media Content
Being a Socialite Social media can be a powerful tool for businesses… when done right. Whether you write your own social media content or delegate it to another company, you want to make the most of this online marketing powerhouse. So before you hit send on your next social media post, here are five helpful …
Why Social Shouldn’t Be An Afterthought in 2018
Social media is often seen as a necessary evil by a lot of businesses. While some types of company flourish on social, others just do it to make sure they’re ticking the box. But in 2018 the signs are that this ‘lip service’ approach is going to have to change. Because in 2018 social is moving front and center.
Instagram Optimization 101
If you want to create an Instagram account for your business you need to read our tips on Instagram optimization. Find out how to become a meme lord now.
12 Steps to YouTube Optimization
Creating high-quality video content is difficult. Coming up with an idea, scripting it and then filming it is a lot more involved than simply writing a blog post, or even creating a design like an infographic. However, if you do decide to make video content it can be a great addition to your website, giving users a much more interactive experience.
How to Create Social Engagement
Getting quality engagement on social media is the holy grail of anyone who’s responsible for managing their companies online presence. Creating and publishing content is a challenge, but the real challenge is getting consistent engagement from your readers or followers.