If you want to create an Instagram account for your business you need to read our tips on Instagram optimization. Find out how to become a meme lord now.
Social Media
How to Create Social Engagement
Getting quality engagement on social media is the holy grail of anyone who’s responsible for managing their companies online presence. Creating and publishing content is a challenge, but the real challenge is getting consistent engagement from your readers or followers.
Why Nobody Watches Business Video Content?
Creating video content to promote your business was probably on your 2017 To Do list, if it wasn’t on your 2016 one. Maybe you’ve created a few, but not got many views. This isn’t what you expected though is it?
5 Reasons Why You Should Be Active On LinkedIn
A recent study found that 61% of people who have a LinkedIn profile view their account less than once a week. This is astounding when compared to Facebook. Where usage for most people is multiple times per day. So why are we not interested in our professional lives as much as our personal ones?
Facebook Optimization – Getting the Most Out Of Your Business Page
Every business has a Facebook page. But is your Facebook page actually bringing you business? If it isn’t then you might need help optimizing your social media profile. Take a look at our Facebook optimization tips, and see if you can get more likes and shares next month.
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Build an Online Personal Brand
Having your own online profile is important for yourself but the business benefits are often sidelined when compared to your personal development.
Google Posts – Google Voicing an Editorial Opinion?
The Next Google+? Search engines have a lot of power in the modern world. While Donald Trump’s claims of a ‘media conspiracy’ to try and keep him out of the presidency were probably extreme, it doesn’t mean that one couldn’t have existed. Google has a 70% market share of search traffic in the US and …
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Facebook Reactions: Should You Care?
Social Sentiment Described with 6 Buttons As you’ve probably noticed, a few months ago, Facebook made a change. Facebook reactions were born. Instead of having only a thumbs up to express yourself when you ‘like’ a post, you now have a range of different reactions. In pondering the world of social media marketing, should you …
Social Media Content Audit
Conducting a SoMe Review Social media content is like anything else in your business — you expect it to perform. Content that doesn’t bring in traffic or convert visitors is content that should be “fired.” To find low-performing content, you first need to conduct an audit of web pages and blog posts. Content reviews are especially important in …
Facebook Algorithm Changes
Good or Bad For Business? Businesses that drive awareness and website traffic through social media may be concerned by new Facebook algorithm changes that target so-called Like-Bait posts. In fact, the updates may make it easier for relevant businesses with strong social media campaigns to connect with audience members. What is Like-Baiting? Like-baiting is the …