• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Spectrum Group Online

Decisions Made with Data.

  • Services
    • Digital Marketing
    • SEO
    • Google Analytics
    • Pay Per Click
    • WordPress Websites
  • Pricing
  • About
    • Our Difference
    • Who We Are
    • Client Testimonials
    • Case Studies
    • Certifications
    • Contact Us
  • Resources
    • Blog
    • eBooks
    • Tools We Use
  • Free Strategy Call
  • Services
    • Digital Marketing
    • SEO
    • Google Analytics
    • Pay Per Click
    • WordPress Websites
  • Pricing
  • About
    • Our Difference
    • Who We Are
    • Client Testimonials
    • Case Studies
    • Certifications
    • Contact Us
  • Resources
    • Blog
    • eBooks
    • Tools We Use
  • Free Strategy Call

SEO

Eight SEO Chrome Extensions

Boost Your Browser If you use Google Chrome like us (and almost 75% of all internet browsing public) then you’ll probably have a few extensions. For example, you might have a Chromecast plugin so you can stream YouTube from your laptop onto your TV. Or, you may have a VPN so you can watch BBC …

Eight SEO Chrome ExtensionsRead More

Category: SEO// Author: Massimo Paolini

Signs of a Grey Hat SEO Agency

Guaranteed results. Roller coaster rankings. These are just a few of signs you’re working with a Grey Hat SEO agency. Learn how to avoid these risky tactics

Signs of a Grey Hat SEO AgencyRead More

Category: SEO// Author: Massimo Paolini

Screaming Frog & API – It Just Got Better

Screaming Frog is one of our favorite tools when it comes to carrying out an SEO audit on a website, or if we’re looking to check on how a site’s content is performing. So, when we saw that it’s just got better, we were very excited.

Screaming Frog & API – It Just Got BetterRead More

Category: SEO// Author: Massimo Paolini

Writing Web Content

Creativity on Demand If you’re responsible for writing web content, you’ve no doubt stared at a blank page… stuck with writer’s block. In this post I’ll share a few words of wisdom that I’ve learned over the years. These tips were shaped by consistently writing for a thrice-weekly blog as well as for on-demand client content. Advice for Writing Web …

Writing Web ContentRead More

Category: Content// Author: Alyson Harrold

When Is Content Considered Thin?

There’s a saying… you can’t be too rich or too thin. Well, when it comes to content it can be too thin, according to Google quality guidelines. Is there a magic number to not be considered thin content?

When Is Content Considered Thin?Read More

Category: Content// Author: Alyson Harrold

Are PDFs Mobile Friendly?

Making sure your content marketing is friendly for the small screen is now an essential element. For those businesses who use pdfs to share details like product specifications, you should be asking “are pdfs mobile friendly?” In this post, we’ll answer that question plus cover some tips to ensure that what you share is ready (and appropriate) for mobile users.

Are PDFs Mobile Friendly?Read More

Category: Content// Author: Massimo Paolini

Dealing With Negative Reviews

In many ways, the Internet has been an equalizer for businesses. It has allowed one person’s voice to be heard and shared around the world. If you stay at a hotel and your bed has bedbugs, you can publish a bad review on TripAdvisor in 10 minutes. On the positive side, immediate feedback helps keep companies honest, encouraging them to provide efficient and quality services.

Dealing With Negative ReviewsRead More

Category: Content// Author: Massimo Paolini

Links for Relationships

Building Business Not Just SEO
SEO links built with a White Hat is really all about relationships. Learn what it means and why SEO is a side benefit and not the objective for link building.

Links for RelationshipsRead More

Category: Links// Author: Jen Currier

Link Analysis Best Practices

If you’re reading this article, you are probably aware of how powerful — and dangerous — links can be to SEO. Penguin 3.0, released in December 2014, was the latest algorithm change affecting inbound links for those websites not adhering to quality guidelines. Not sure if your link profile is helping or hurting you? A link analysis is an excellent place to start. I’ll share my best tips on what should be included in a link analysis project.

Link Analysis Best PracticesRead More

Category: Links// Author: Jen Currier

What is a Citation?

Low Hanging SEO Fruit Link building is an integral part of SEO. However, it’s a long-term strategy. Even so, there may be some low hanging fruit in the form of citations. In this post I’ll explain what a citation is and how to convert them into valuable links. A Citation Is… A mention of your …

What is a Citation?Read More

Category: Links// Author: Jen Currier

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 29
  • Page 30
  • Page 31

Primary Sidebar

Categories

  • Case Studies
  • News & Events
  • PPC
  • Sales
  • SEO
    • Content
    • Links
    • Local SEO
    • Schema
  • Social Media
  • Web Analytics
  • Web Design

Most Relevant

4 Tools for Effective SEO Link Building

10 Tips to Create Great Customer Testimonials

Basics of SEO

How to Interview a Website Designer or Developer

Blog Marketing: 10 Sources for Inspiration

Footer

Spectrum Group Online

About Us
Certifications
Contact Us

[email protected]
(408) 675-0330
San Jose, CA 95129

Founded by Massimo Paolini and Alyson Harrold in 2011

Stay On Top Of Your Game

Digital Marketing never stands still. Keep up with the latest online marketing trends, sign up for our monthly newsletter. We promise no SPAM and no sales pitches.

Privacy*
Privacy
This field is for validation purposes and should be left unchanged.

Twitter LinkedIn Facebook Instagram YouTube

Copyright © 2025 Spectrum Group Online, LLC | All rights reserved | Privacy Policy | Site Map

Tell us about yourself.

Step 1 of 3

33%
Which option best describes you?(Required)
How many full-time employees does your company have?(Required)
What is your company's annual revenue?(Required)
This field is for validation purposes and should be left unchanged.