Imitation is the highest form of flattery doesn’t necessarily apply to website content. Helpful tips to avoid trouble and monitor content use.
Flattery or Plagiarism? Rules of Killer Website ContentRead More
SEO
Just Ask Google – Google Webmasters
Google Webmasters is a great way to expand your SEO knowledge. So when Massimo Paolini from Spectrum was invited to take part we were very excited.
Google Bulletin – Local News from Google
Google are dipping their toes into the social media pool again with Google Bulletin. Bulletin is a local network designed to share local news, locally.
How To Get Trust Online – Making Your Website Trustworthy
In a crowded market, it’s sometimes difficult to get trust online unless you have certain indicators on your website. Find out what they are here.
How To Get Trust Online – Making Your Website TrustworthyRead More
Marketing Blog: Habits for Success
Blog Routine A major contributor to SEO juice is a marketing blog, where content is added frequently and regularly. Many of our clients groan at the mere thought of having to blog. A typical objection is the amount of time required to keep up a marketing blog (e.g., research and creation of posts). Most worries, …
Site Speed Officially a Mobile Ranking Factor
Google has announced that site speed is officially a mobile ranking factor. Since splitting the index a mobile focus is needed to get your sites ranked.
Direct Message From Google My Business
Google My Business is an important part of your online presence. Having a fully optimized profile can be a great way of helping customers find out the information they need for your business. To further enhance this Google have now given users the opportunity to send direct messages to business owners through the Google My Business platform. So, if someone isn’t sure what time you close on Sunday, they can send you a direct message to ask.
10 Tips to Create Great Customer Testimonials
Business owners and marketers instinctively know that before a prospect turns into a client, they want to hear success stories. When you demonstrate — rather than declare — your business’ value, your prospects are more likely to engage your services. To best distinguish your business and set it apart from your competition, follow these tips to create persuasive and compelling customer testimonials.
Google Maccabee – Google Algorithm Changes
Google gave us all an early Christmas gift when they updated their search algorithm. Find out what has happened after the Maccabee update.
HTTPS for Search Ranking
Earlier this week at SMx, a panel discussed the merits of HTTPS (Secure Hypertext Transfer Protocol) for search ranking (SEO). Google Webmaster Trends Analyst, Gary Illyes, shared insights on why secure search is getting more attention in the algorithm. We’ll explore what it means to organic search.