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SEO

6 Innovative Link Building Tactics

Link Building is a fundamental part of how we carry out SEO. White hat SEO relies on, amongst other things, having good quality links on relevant websites. But after a few months of dedicated work, you might think that you’ve exhausted all your options for link building tactics.

6 Innovative Link Building TacticsRead More

Category: Links// Author: Jen Currier

4 Tools for Effective SEO Link Building

If raising your visibility in organic search is one of your digital marketing goals, then building a website chock full of quality links (incoming, between pages, and to outside resources) is on your to-do list. And you’ll need link building tools to help you get there.

4 Tools for Effective SEO Link BuildingRead More

Category: Links// Author: Jen Currier

SEO for Retail Stores

If you’re running an online retail store SEO is important. You’re likely facing a lot of competition from larger companies like Amazon. So how can David fight Goliath without resorting to dirty tricks? Learn these white hat SEO practices, that will get you more clicks by doing SEO for retail, right.

SEO for Retail StoresRead More

Category: SEO// Author: Alyson Harrold

Google’s Mobile Index

Back in October Google told us that the indexing algorithm was going to get its biggest overhaul yet: splitting the mobile and desktop indexes. In SEO circles, this was ground-shaking news. This means, once the update is released, that when you search for something on your mobile device the search results will be different from those compared to the same search on your desktop. So while you might be happy with your top of page SERP positions on desktop you won’t necessarily be on top of the page on mobile.

Google’s Mobile IndexRead More

Category: SEO// Author: Massimo Paolini

Google Update March 2017

Early last month Google released a major unnamed update to their algorithm. Jokingly called “Fred” by Gary Illyes of Google, the update caused quite a stir in the SEO community, penalizing a number of websites. So, what actually happened wit the Google Update March 2017, did it change your ranking?

Google Update March 2017Read More

Category: SEO// Author: Massimo Paolini

Content Optimization Checklist

They key word to remember from this blog post is probably keyword. By now you probably know that keywords and optimization are important to your website or to your blog. But it’s always worth having a refresher on best practices, especially when search engines are continually moving the goalposts.

Content Optimization ChecklistRead More

Category: Content// Author: Alyson Harrold

How to Keep Comment Spam off your Site

Comment spam is the scourge of any blog or website that is trying to attract more users with a comment section on it. Inappropriate or spammy comments can seriously damage your online reputation by making your website look neglected, or by exposing your website visitors to potentially harmful links. You go away for a weekend, …

How to Keep Comment Spam off your SiteRead More

Category: Content// Author: Alyson Harrold

YouTube – The Worlds Second Biggest Search Engine

YouTube is incredibly popular. You probably use it to look at movie trailers or to check out that new Justin Beiber video. But did you know that YouTube is the world’s second biggest search engine behind Google? In fact, Google has over a billion users and provides all sorts of information on almost every topic you can think of. So, are you creating video content that YouTube will rank?

YouTube – The Worlds Second Biggest Search EngineRead More

Category: SEO// Author: Alyson Harrold

Yoast at WPSFO’s Meet-Up

One Million Installs & Counting I’ve been using WordPress for nearly ten years, with the last six as an avid user of the Yoast SEO plugin. So it was very exciting when WPSFO announced Joost de Valk as the June MeetUp speaker. Joost has been a trailblazer, and his plugin now has over one million active installs. …

Yoast at WPSFO’s Meet-UpRead More

Category: SEO// Author: Alyson Harrold

SERP Length Changes

Meta (Mini Organic Ad) Changes Nothing stays the same for long, so it’s time for us to follow up on our article on SERP length changes. In the last couple of months, we noticed that there have been some fairly big changes made to the search engine results page. This should have a major effect on …

SERP Length ChangesRead More

Category: SEO// Author: Massimo Paolini

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