Updated March 20, 2024
Reading Time: 2 minutesWhy AI Matters in Modern Marketing
Using AI in marketing tools has changed how we create and fix our content. A 2023 Google I/O survey found that 64% of developers believe they must integrate AI into their work. More and more marketers use AI to develop new ideas more quickly. With AI, it’s easier to compete and innovate.
Jetpack AI Assistant Block, a feature within the block editor, brings AI into WordPress. It offers AI-powered content generation. You can adjust content tone, translate text into a different language, or get advice on how to make your content better for your audience.
Tap Into Jetpack’s AI Benefits
- Get More Done Faster
Jetpack AI automates routine content tasks. Instead of using several content tools — like ChatGPT for ideas/first drafts and then a grammar/spelling checker — you can use AI without leaving WordPress. As a creator, AI frees you up to focus on parts of content creation that AI cannot replicate.
- Better & More Consistent
Plug in your brand standards and other objectives, and let Jetpack AI do its thing. For example, you can ask it to refine tutorial steps, improve a page’s readability, or get suggestions that make your content’s message crystal clear.
- SEO Optimization
Hopefully, SEO and a winning keyword strategy are baked into your website. Use Jetpack AI to optimize content, making it easier for audiences to find it.
- Make It Yours
You can play around with tone — switching from formal to humorous — so your page is more relevant and engaging to your target reader.
- Easy Translations
Jetpack AI has an auto-translate feature that supports multiple languages. Want to expand into a global market? It’s now easier to connect with others in their native language.
Activating Jetpack AI
- Keeping Jetpack Updated
To fully take advantage of Jetpack AI, keep the plugin up-to-date. Jetpack continues to tinker with features and fix potential security holes.
- Simple Creation
Within the block editor, the AI Assistant makes it easier for marketers and content creators across skill levels.
- Less Work, Better Targeting
When you create a new page or post, it clear what your visitor should do next (fill a form, subscribe to a newsletter, read a related article)? Jetpack AI lets you specify content objectives, helping you create content that achieves what you need it to.
Don’t Fall Behind
AI is changing fast. No doubt you’ve seen the headlines. The good news is that you can immediately use AI in your WordPress website. It will help you unlock new possibilities as you create new content for your business.
Looking to install Jetpack AI on your WordPress site? Check out the step-by-step instructions on Jetpack’s support page. Or, if you want help installing the Jetpack AI and managing your WordPress website, let’s chat. We’re experts in WordPress.