Updated November 23, 2021
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Weak SEO Links for Widgets & Infographics
NoFollow links can be a powerful SEO tool. When they are done right, that is. I know this sounds counter intuitive, so let me explain. An ill-positioned link can hurt SEO rankings. Hence there are specific situations when NoFollow links are most appropriate.
NoFollow Links & Sage Advice from Matt Cutts
Our Google Webspam buddy, Matt Cutts, released a short video last week. It’s a 1:43 answer to this question:
What should we do with embeddable codes in things like widgets and infographics? Should we include the rel=”nofollow” by default? Advert the user that the code includes a link and give him the option of not including it?
Matt recommends NoFollow links because Google has found that widgets and infographics links have been abused. Read: Google won’t reward you with SEO rankings when this technique is used. If you have an appetite for more technical detail, here is Matt’s short video:
photo credit – top: Vincent_AF
SEO Link Building Tactic Devalued