Google, Censorship and China

Updated March 4, 2025

Reading Time: 2 minutes

Opinions

Censorship and media influence has been a big issue in the US since the last election. We’ve written about the concept of fake news in the past and the need for someone to take responsibility for attempting to report the news impartially, and how, at the moment, that role is being filled by companies like Google, and Facebook’s search algorithms.

We’ve also spoken about net neutrality and the importance of keeping the internet as free of regulation as possible. So, it isn’t a surprise that censorship and media bias is being talked about again after a leaked Google video has surfaced where Google co-founder Sergey Brin has spoken of his dislike of the current president.

Bias and Power

That a person has an opinion on another person isn’t necessarily news. And just because a person has an opinion, it doesn’t mean that will change how they run their business. But in the polarized world we live in now it does seem to be a talking point that a relatively recent immigrant to the US is not a big fan of Donald Trump and his policies. That is because Google, and other similar companies, can sway public opinion in very subtle ways that many members of the public might not notice.

For example, if you look at these autocomplete suggestions for the president:

If you changed some of these to say; Donald Trump FBI, Donald Trump Russia, Donald Trump Impeachment, then you’re presenting a very different picture of the president in a way that many casual Googlers might not consciously notice.

Just Because You Can, Doesn’t Mean You Will

Interestingly this comes at a time when it seems Google are looking at entering a market where there is already censorship. China. Google has begun to investigate bringing their search product (and presumably Advertising and other related services) back to mainland China. Google first started providing Chinese language searches back in 2000 and continued to do so until 2010, when after various issues ranging from censorship, hacking attacks and (perhaps most importantly) declining market share, Google finally lost patience with China.

Now Google is dipping their toes back into Chinese waters it seems they are facing criticism from some quarters for helping the Chinese government to enforce their censorship by offering reduced search responses to searchers. At the moment, however, there are no details on what Google’s new search product in China would look like, so it is perhaps a little early to start calling them out. However, the issue of censorship is again linked with Google.

Google Censorship and the Future

As Google partners, and a company heavily involved in the digital world we are very curious about how the internet will evolve and what actions Google will, or won’t, take in the future. We’d love to hear what you think about Google, internet censorship, or anything else.