It All Starts With Data & A Plan
As a data-first agency, your digital marketing strategy starts with an Analytics Audit, SEO Audit, or Paid Ads Audit — essential first steps to building a plan for your specific situation. By analyzing your data, any recommendations are aligned with your business objectives. Whether it’s unraveling the story behind your data or enhancing your online visibility, our targeted audits are the starting point for a plan that’s as unique as your brand.
Analytics Audit
Starting at $2,000
Rely on Web Analytics to accurately measure your marketing performance.
SEO Audit
Starting at $2,000
Is your website and content holding you back in organic search?
Paid Ads Audit
Starting at $2,000
Maximize your advertising investment. Get a PPC audit to optimize your campaigns.
Your Data-Driven Digital Marketing Partner
As your strategic ally, we pride ourselves on being your data-driven digital marketing partner. We specialize in leveraging analytics and strategic insights to optimize your online presence. At the same time, our commitment to transparent pricing structures and measurable outcomes ensures a collaborative journey toward achieving impactful results for your business. Take a look at our services below:
Google Analytics
Starting at $3,499
Access real-time dashboard to make confident marketing decisions.
Pay Per Click
Starting at $2,499
Expand your brand’s reach through targeted & optimized paid ads.
WordPress
Starting at $1,499
Create a beautiful & mobile-friendly website that showcases your brand.
Content Marketing
Starting at $1,499
Inspire your prospects to take action with optimized web content.
Advanced SEO
Starting at $2,499
Leverage strategies that get attention in organic search.
Local SEO
Starting at $3,999
Capture local, national, or international visibility.
Testimonials
5.0
“Spectrum Group Online delivered a high-quality website that captivates users. Their commitment to designing an intuitive UI/UX and polished web content helps generate sales.”
– Marketing Manager, Garratt Callahan
5.0
“First, they helped us get a handle of our Google Analytics accounts and developing additional dashboards for us. With our current set up, we didn’t have visibility into user flow between our sites. They associated all our sites and accounts with each other to achieve that visibility. Once they applied some new analytics goals to our accounts, they set up new dashboards for our departments.”
– Director of Program Marketing & Technology, Haas School of Business
5.0
“We had no digital strategy in the US before we began working with Spectrum Group. Since we’ve started working with them, we’ve improved our brand awareness and engagement in the US market. We’ve increased qualified leads in the US from our website and Google Ads by 30%. The PPC work that Spectrum Group has provided improved our website’s Google ranking — we’re thinking about launching that same strategy in Europe because it did so well in the US.”
– Manager, Global Marketing & Communications, Fedegari Group
5.0
“In working with them I had many aha moments. I appreciated that they used data and analysis as a basis for their recommendations; they then creatively executed a website redesign, SEO strategy with keyword research and link building, revamped PPC campaigns, and delivered a content marketing strategy. I think of Spectrum as the secret sauce for digital marketing, helping companies grow and thrive. They are ethical, smart and strategic.”
– Dan Hartnett, President of Sergeant Shredder
Certified & Experienced Providers
The Spectrum Group Online has been serving clients for over a decade. We hold numerous professional certifications, demonstrating that we meet (and often exceed) industry guidelines set by Google, Microsoft, and other digital marketing platforms. You can read what our clients have to say about our work on Clutch, a third-party service that interviews our clients and certifies the results we achieve.
Frequently Asked
Questions
What are the benefits of hiring a White-Hat SEO agency?
One of the most important reasons to work with a White-Hat SEO agency is that they use strategies that adhere to search engine quality guidelines. This means that search engines are more likely to evaluate your website as high-quality and trustworthy. It also means your SEO rankings are more sustainable over time.
Who owns the data and accounts when I hire a digital marketing agency?
We believe you should own your digital marketing accounts and data. Our philosophy applies to all accounts for managing your digital marketing efforts (e.g., online ads, analytics). As your digital marketing partner, you retain ownership and grant us access. All the work that we do on your behalf belongs to you.
Which industries do you have experience with?
The Spectrum team has extensive experience working with a diverse range of businesses, including those that sell directly to consumers (also known as D2C or B2C) and those that sell to other businesses (B2B). Our clients come from various industries, such as SaaS companies, technology start-ups, manufacturing, professional consulting firms, etc.
What are my payment options?
We strive to make it easy for you. We accept debit and credit payments via PayPal, ACH payments with Bill.com, and checks.
Do you offer discounts?
We offer discounts to certified non-profit organizations and to clients who bundle multiple retainer services.
What’s the difference between a retainer and a one-time project?
We approach pricing in two ways: one-time projects and retainers.
A project is a one-time service with agreed-upon deliverables. Examples of one-time projects include an Analytics audit or Google Ads account setup. Projects are an excellent way to start a relationship, as they often provide foundational marketing elements.
A retainer is an agreement for ongoing marketing services. Details on this ongoing relationship will be mutually agreed upon via a simple contract. Retainers have many benefits, including:
- A recurring expense that makes budgeting easier and consistent.
- Marketing strategies and activities that build over time, parsing out deliverables into affordable chunks of time and effort.
- Priority scheduling in work queues.
Can I change, upgrade or cancel my plan?
Once you’ve become a client, we will schedule an onboarding meeting to exchange information needed for us to work together. We’ll discuss your goals and your plan’s deliverables. If adjustments are needed, we’ll work together to find the best solutions and fit. At a minimum, we need a 30-day notice. We’ve built our agency on transparency and integrity. Read about what our clients say about our work and commitment to their success.
What’s your biggest marketing challenge right now?
Get real-world consulting without a high-pressure sales pitch.