Building on Email Marketing Best Practices Part 1, here are tips 5-8 to make sure your email marketing efforts get the results your business needs. 5. A Little to Left Eye tracking studies found that people instinctively start reading from the upper left-hand side. They eye also spends the most time in the top left of a page. …
hot prospects
12 Best Practices for Email Marketing (Part 1)
One of the most cost efficient ways to follow up on your lead generation efforts is email marketing. You’ve met a hot prospect at a networking event, had a new lead downloaded a white paper from your website, or received a completed contact form asking for more information. Now it’s time to nurture that budding relationship. …