Audit & Setup
Rely on accurate data that measures your marketing performance.
Foundation for Data-Based Decisions
First, you must trust your data. Then you can use that data for better decision-making. A Google Analytics audit is the first step to make sure your marketing performance is accurately tracked, focusing on the metrics most important to your business objectives.
Web analytics and audits are our specialty. We’ll evaluate your analytics accounts so they accurately reflect your marketing channel performance.
- Ensuring your web analytics — including Google Analytics, Google Search Console and similar systems — are appropriately configured for your website, marketing channels, and business goals
- Organizing your tracking codes into a Tag container to avoid triggering conflicts and slowing down your website download speed
- Configuring web conversions and micro conversions (visitor behaviors that indicate engagement and interest, such as viewing a video, reading a specific page, etc.) for accurate tracking
What is your data telling you?
Find the right Analytics package
A Data Checkup
An audit often uncovers errors in reporting or data inconsistencies that could distort performance and lead generation metrics. That’s why an audit is one of the first projects we recommend. Without it, there are too many unverified variables to create a solid digital marketing strategy. With a comprehensive analytics audit, you’ll be confident in making data-driven marketing decisions.
Not sure what’s
right for you?
Answer a few questions about your marketing goals and we’ll help you find the right fit.