For businesses beginning their digital marketing journey
Build a solid foundation with:
For businesses enhancing their digital marketing strategies with online ads
Includes Starter plus:
For Businesses with multi-channel marketing strategies
Includes everything in Essentials plus:
Complete Plan Comparison
|Google Analytics 4 Account Set Up|
Analytics measures your website’s performance & visitor behavior in GA4.
|Google Search Console Connection for SEO Insights|
Measure your website’s performance in organic search via Search Console including SERP position & keywords.
|Bing Webmasters Tools|
Measure your website’s performance in organic search via Bing WMT including SERP position & keywords.
Segments isolate subsets of your data, helping you identify & analyze important elements such as geographic regions, products, returning users, etc.
Preconfigure audiences such as returning visitors in 30, 90, 180, 365 increments to better understand buying behaviors & sales cycle lengths.
|Google Tag Manager Set Up & Configuration|
Consolidate tracking codes into a single dashboard on Google Servers.
|Google Analytics Audit|
Identify opportunities to track digital marketing data. Includes Recommendations report.
|PDF report||PDF report with Debrief Meeting|
|Implementation of Audit Recommendations, Google Analytics Customization|
Ensure accurate data for decision making. Includes Google Analytics customization.
|Lead Form Tracking|
Set up conversion tracking for your website’s lead generation forms.
|1 lead form||Up to 5 lead forms||Up to 10 lead forms|
|Lead Call Tracking|
Set up conversion tracking for your website’s lead generation phone calls.
|1 channel plus monthly report||3 channels plus monthly report|
Ensure your website is connected to key marketing systems like email marketing, CRMs, or data enrichment services.
|1 system||2 systems|
|Custom Analytics Alerts|
Be alerted of any website performance anomalies so you can take immediate action.
Mark important dates that may affect your data. Annotations provide context for spikes and dips in web traffic (when available in GA4)
|1 per month||Up to 3 per month||Up to 10 per month|
|Conversion Funnel Setup|
By analyzing data in your conversion funnel, you can fine-tune your digital marketing efforts.
|Analytics Report & Debrief Meeting|
PDF report and virtual debrief meeting summarizing analytics configuration.
Web Analytics provides the necessary information to manage your digital marketing and its performance. Analytics gathers visitor behavior data, helping you enhance user experience (UX) on your website and other marketing channels. Analytics measures how specific web content performs — showing user engagement metrics like bounce rate, time on a page — and how visitors flow through your website.
Without this data, you can’t determine which pages contribute the most to your desired outcomes (e.g., form fills, phone calls, etc.) or where improvements are needed. Google Analytics is a robust way to view all types of your marketing metrics, including Ads, SEO, referral opportunities, social media contributions, and more. By relying on data for marketing decisions, you can be more confident in your strategies.
We believe you should own your Google Analytics account and its data. This philosophy applies to any and all accounts for managing your website, online advertising, social media, or other online presence. As your digital marketing partner, you’ll grant us access. All the work that we do on your behalf belongs to you. It doesn’t get any more transparent than that.
Yes. Google Analytics is a free tool with multiple features, such as real-time data, custom reports, audience segmentations, and more. As with any tool, you’ll need to agree to their terms of service.
We strive to make it easy for you. We accept debit and credit payments via PayPal, ACH payments with Bill.com, and checks.
We offer discounts to certified non-profit organizations and to clients who bundle multiple retainer services.
We approach pricing in two ways: one-time projects and retainers.
A project is a one-time service with agreed-upon deliverables. Examples of one-time projects include an Analytics audit or Google Ads account setup. Projects are an excellent way to start a relationship, as they often provide foundational marketing elements.
A retainer is an agreement for ongoing marketing services. Details on this ongoing relationship will be mutually agreed upon via a simple contract. Retainers have many benefits, including:
Once you’ve become a client, we will schedule an onboarding meeting to exchange information needed for us to work together. We’ll discuss your goals and your plan’s deliverables. If adjustments are needed, we’ll work together to find the best solutions and fit. At a minimum, we need a 30-day notice. We’ve built our agency on transparency and integrity. Read about what our clients say about our work and commitment to their success.
Answer a few questions about your marketing goals and we’ll help you find the right fit.