When you’re designing a website there are a lot of different questions you have to ask yourself about your customers. Everything from what colour it should be to where your call to action buttons should go to generate the most revenue. Working out the answers to these questions is tough for every business. So if your business wants to make their site friendly to people with disabilities it might look like you are adding an extra level of complication by considering Wordpress website accessibility.
Put simply, website caching makes your website run more quickly. In this mobile first world any way you have of speeding up your site can give you an advantage over your competition so why not get an SEO boost from setting up caching on your website.
Running a business from a website is a lot like having a 24hr convenience store. We are so used to the internet being there and available whenever we want it. And we assume a website is up and running. But at times that isn’t always possible. What happens if you need to pause your website? […]
Hardening Your WP Installation WordPress security has come a long way since its inception back in 2003. Built on a foundation that’s free and open source, it’s content management system structure can make it a target for nefarious hackers especially if you don’t know what you’re doing. As part of every new website project, I make […]
The Path to Great Design & Function What are the key phases of website development? Knowing these will help to ensure your website represents your company’s value, it’s infrastructure supports your business goals, and it’s designed to attract new clients. Even if you aren’t building a website yourself, it helps to understand the phases of website development when […]
Wrapped in Short Code WordPress developers are divided in their opinions about using a visual composer theme. It looks like we struck a nerve with our Divi post. Therefore, it warrants a follow-up, examining some clarifications about nomenclature, a client’s ability to maintain their content, portability across themes, using theme frameworks, and its impact on […]
We’re seeing a surge in new installations of WordPress websites using divi themes, a framework that “simplifies” the development process. Many clients aren’t aware of the lasting implications for their business. Love it or hate, let’s look at what divis do, the benefits, the drawbacks, and what it means for SEO. Then you can decide.
Driving Conversions Running social media campaigns or PPC ads is a good way of bringing people to your site. Having effective landing pages is a critical part of achieving success or wasting money. Getting prospects to a page is the first step. Getting them to convert is the next. We’ve tested hundreds of landing pages and […]
Recently we worked on a web design project for a client that helps seniors. In the process, we had to rethink user experience and go beyond mobile responsiveness. Using the coolest new plugins or the most trendy design weren’t the most important elements for this target audience. It was about creating something simple, easy to navigate, […]
Choosing the right AMP WordPress Plugins can save you time. Advice on which one to choose for your website.