Does A Facebook Profile Boost Visibility Which of the above images would you pick if you had to choose the effect Facebook has on your SEO? Social media popularity and SEO are very different things. Typically SEO is seen as something that every company has to do. Social media is still trying to justify itself, showing […]
Managing and measuring link building efforts is a lot like being a detective. You have to search for clues, then track them until you can find out what is working for you and what isn’t. Sometimes it’s easy to find where a conversion has come from, but often it takes more work than you would expect. Link building from credible and authoritative sources, in general, will always make your site stronger and help build a solid SEO presence. Yet finding and measuring which links really drive traffic to your site is a challenge. Let’s review some tactics we use to find out the ROI on different link building tactics.
We noticed that meta descriptions aren’t always showing and did a bit of digging. It seems Google thinks meta descriptions aren’t always the best option.
On page SEO is a big part of content marketing. Even if you write the best, most insightful, unique content; if it isn’t ranked highly by search engines, nobody will ever read it. So when before you start drafting your next masterpiece you need to think about your website’s on page SEO, and what you can do to improve it.
As we all know by now, we are living in a mobile-first world. Mobile is everything, and while Google are testing their mobile index we thought it would be a good time to revisit this old post on mobile search intent. Basically, do users act differently when they’re browsing on mobile?
Of all the free tools that Google provides digital marketers, the Keyword planner has long been a favorite of ours. Some time ago now they throttled it, reducing the features available to non (AdWords) paying customers, but they have just given it a new lease of life. So, let’s take a look at what’s new with the keyword planner.
Recently we have been working with our clients to help them strengthen their local search visibility. Local SEO is very different from general SEO, and sometimes even contradicts it. Google announced in their recent AdWords and Analytics talk at the Google I/O summit that 75% of local mobile searches result in visits to businesses within one day and 28% of those searches resulting in purchases. So as local SEO is becoming more important than ever, check out our top tips.
Google often like to sneak new features on us unannounced. Sometimes they appear for a few days and then disappear again, like the removal of any results for some search queries. But others appear and stay. One of the new features that seem to be sticking around is definitions in the search bar of Google Chrome.
Guidelines to Follow Developing a website along with a linking strategy is an important part of reaching your target audience. Yet links can be a dangerous SEO practice if not done well. In this post, we’ll share some nofollow links guidelines as you travel on the path of informing others about your products or services. Click for […]
Instagram is great for taking pictures of your dinner. Or adding a filter to make it look like you caught the sun while you were on holiday. But does it help your business? Here we’ll explain how to use Instagram for SEO optimization.