Decisions Made with Data.
SEO — The Key to Online Success SEO, short for Search Engine Optimization, is a big industry in the digital space. SEO strategies often involve content, user experience, and site development principles to help websites, campaigns, and social media profiles as ways to succeed online. From improving rankings to boosting revenues, SEO is essential to …
Clutch Names Spectrum as Top Game-Changing SEO AgencyRead More
Spectrum Group maintains 5 out of 5 stars in professionalism, including responsiveness, friendliness, helpfulness, and attention to detail. As we continue to grow our expertise in SEO, PPC advertising, and analytics, we hope to find more client-partners who value decisions made with data and results delivered with integrity.
Spectrum Group Tops in Top 12 Best SEO Agencies in Sunnyvale 2023Read More
Google never promises to index all pages of a website. At some point, we may never really get a piece of content (either a web page or blog post) on the index at all. Still, we know there are things we can do to raise our chances. Here are eight ways to help your pages get indexed.
Mediafly found a 94% increase in their content views from using interactive content compared to traditional static content. So what does interactive content look like? It will involve using clickable table of contents, interactive ebooks, quizzes, assessments, and widgets.
SEO, content marketing, and building a robust online presence are still effective. 77% of B2C marketers report using these tactics compared to 66% of B2B marketers.
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Our 4.9-star clutch rating shows that we put our clients first. They trust us with their data and marketing.
Spectrum Takes Spot in Top 15 B2B Companies for 2022Read More
As site owners working in tandem with web developers, your aim is to fulfill the requirements outlined by the ADA and ensure that all content is available to everyone — regardless of their abilities. This is a matter that will only become more important as time goes on.
Introduction to Web Accessibility: Why, Types & ADA ComplianceRead More
2022 is a few days old. Many marketers are putting the finishing touches on this year’s marketing plans. Yet, if the last several years have taught us anything, marketers need to be flexible and nimble. To help you anticipate 2022’s marketing trends and changing buyer behaviors, we’ve summarized data from multiple research sources to help you plan, strategize, and thrive in the new year.
As more and more communities reopen, marketers are switching gears with regard to their marketing messages. Over the last year and a half, B2C and B2B buying behaviors shifted. Some businesses underwent dramatic digital transformations while others simply made adjustments. Regardless, we’ve all had to review our marketing through the lens of changing needs and attitudes. The following are answers to frequently asked questions now that we’re emerging from COVID-19 restrictions.
