Key Differences that Impact Performance Contrary to popular belief, Panda and Penguin are not considered penalties. While these Google algorithm updates can have a dramatic impact on a website’s SEO performance, it’s a far cry from an actual manual penalty. In this post I’ll explain the difference between algorithm updates compared to the manual penalties …
Reasons to be Penalized by Google
Grounded by Google Getting penalized by Google can make you feel like a kid on restriction. If you’ve ever gone through the process of a reconsideration request, I’m sure you can relate to the pain of being grounded. First they restrict your privileges (limit your organic search visibility). Then they put you to work to …
Manual Penalties from Google: Part 2
Surviving a Website Penalty In Part 1 I explained why manual penalties from Google can be so catastrophic to a business’ White Hat SEO, where to look for the official notification, and the difference between a partial and site-wide manual penalty. Now you’re ready to learn about the different types of penalties issued. Ready to Talk? Different …
Penalties from Google: Part 1
Several Kinds of Manual Actions Hearing about penalties from Google can make a Webmaster’s blood run cold. Familiarizing yourself with the common warning signs and tactics — seen as risky behavior by search engines — can prevent a website from receiving a dreaded email notification. But what do you do when its too late and …
Local SEO Tips
Reaching Out to Nearby Customers Local SEO is becoming more important to business success. There are 5.9 billion searches a day using Google. Some — if not many — of those searches are being conducted by users in your local market who are looking for information about products and services. The best way to ensure …
Outbound Links: Is There A Limit?
Guide to Spreading Link Love Outbound links, especially quality ones, can share your website’s “Google Juice.” In this post we’ll explain if there’s an optimal number of outbound links that should be on a web page or blog post. And since we’re in the holiday spirit, we’ll also explain why links to your website can …
Does Hummingbird Affect Links?
Some Say Yes, Some Say Dunno The dust is still settling on the major algorithm change called Hummingbird. In our business circles, everyone is talking about it. The SEO world is sifting through the data and rubble of dropped rankings. In this post we’ll share some wisdom that’s been shared within the SEO community. More …
Unnatural Links Impact to Rankings
Unnatural links get your website into SEO trouble. Google has really cracked down on this form of Webspam. In this post I’ll explain Google’s definition and the difference between a manual versus target action and what it means for your website’s SEO rankings. What Are Unnatural Links? Click for a free 30-minute consultation »In Webmaster …
NoFollow Links for Widgets
Weak SEO Links for Widgets & Infographics NoFollow links can be a powerful SEO tool. When they are done right, that is. I know this sounds counter intuitive, so let me explain. An ill-positioned link can hurt SEO rankings. Hence there are specific situations when NoFollow links are most appropriate. NoFollow Links & Sage Advice …
SEO Link Building Tactic Devalued
If SEO Link Building is part of your online marketing strategy, beware of a tactic recently devalued by Google. Specifically, they are asking for no-follow links included in distributed press releases. Google has deemed that press release distribution for SEO benefit is like a paid link. Since you pay for the distribution, you’re paying for the link. …